Digital Branding

GE Show: Points of Departure

GE presents fascinating challenges - with business units in so many industries, what do you feature? How do you show off the high-level thinking and innovation (often highly-techincal and difficult to understand), while reminding people that all these ideas come from real people?

Challenge

Creating a visualization that brings awareness to use of General Electric's products at airports across the world.

Approach

Created a visualization that uses the Google Maps API and the Flickr API to return geolocated images of 6000 of the world's most popular airports.

GE Show Points of Departure
Airport visualization
Interactive features

Impact

The visualization successfully showcased GE's global presence in the aviation industry.

6000
Airports mapped
2
Press mentions

Press & Coverage

Technologies & Methods

Frontend Development
Interaction Design
Web 2.0 APIs
Data Visualization